Today we have become the greatest threat to the health of our planet. We’re the first generation to know what we’re doing, and the last who have a chance to put things right.

We humans face many different challenges. But none of them will occupy our attention in the next 50 years as much as our relationship with our planet. The biggest question of  our species history is now facing us: How do we create a future in which both Humans and Nature can thrive?

Business…the same force that powered the last period of global change can also power the next.

Rudholm believes that we can restore the balance of nature, fix the relationship between our planet and our business and change the way we live on our planet for the better.

A Reason For Hope

Suddenly, saving our planet is within reach. We’ve worked out all the problems. We’re working on all the solutions. Most of them we can do now and, over time, all of them help the economy. Our population growth is actually slowing down, and by the end of the century it will plateau. There’s never been a better opportunity to take control. The plan is obvious. Stop doing the damaging stuff. Roll out the new green tech and systems as they arrive; stabilize the human population as low as we fairly can. Keep hold of the natural wealth we have currently got, and in eighty years’ time, we’ll be past the worst of it. More than that, we’ll have built a world with eternal energy, clean air and water. A stable, healthy world that we can benefit from forever. So what’s stopping us? This opportunity is out of sight. Each of us is blinkered by the demands of Here and Now. Big picture. Long term. They’re not in our field of vision. That must change if we’re going to change. We now have the choice to create a planet that we can all be proud of. Our planet. The perfect of for ourselves and the rest of life on Earth. We have a plan. We know what to do. There is a path to sustainability. If enough people can see the path we may just start down it in time. – Sir David Attenborough

Certified B-Corp

Rudholm Germany GmbH (formerly Euro Brand Mangement GmbH) earned the B Corp Certification in 2015. We were the first company to be B Certified in Bavaria, Germany.  When we started our B Corp journey, our team set the goal of reaching a B Corp score of a minimum 80 of 200 points targeted for certification. Our first official certified assessment achieved 82 points. We then began a continuous improvement course to achieve a minimum score of 100 points. It took a considerable amount of internal and external studies and joining forces with our global suppliers, local authorities, and the brands we represent to reach our goal.


This fall we were re-certified at 101.4 points! The work not only improves our ability to face climate change with our contributions but is able to inspire and teach our partners and customers about what we do and why, and to help them to make internal decisions based upon circular or regenerative practices.  This creates an improvement cycle which serves to inspire other leaders to take similar actions in many areas of their organizations.  Certainly, working with other B Corps, we also learn new approaches which we can adopt in our own business process.


 At Rudholm Germany GmbH, we are committed to the same mission as over 1,000 B Corps in Europe and over 5,700 B Corps worldwide: Using Business As a Force For Good™. We fully recognize the principle that if companies are the problem and the source of the issues, they are also responsible for being part of the solution!


FSC Certification

Munich, Germany 4 September 2018 (Press Release) – Euro Brand Management GmbH (today Rudholm Germany GmbH) has successfully passed the procedure for certification in the field of the supply chain and trade of packaging materials and controlled wood under the Forest Stewardship Council scheme.

According to the audit report made by an independent FSC certification body, TUV NORD CERT GmbH Euro Brand Management GmbH was recognized as officially meeting the requirements of FSC-STD-40-004, V3-0, FSC®-STD-50-001 V1-2, FSC® -STD-40-003, V2-1. Certificate will be valid until 2021.

FSC certification is important for businesses focusing on providing environmentally friendly packaging products by using eco-friendly materials in processes and at global footwear factories.  Successful passing through certification once again proves that Euro Brand Management GmbH conducts ecologically, economically and socially responsible activities and supports sustainable forest conservation and management.

“10-20-30-50 years from now our generation will look back and imagine if we had not catalyzed for change what would it be like?”